Change of Name FAQ
Why is Barefoot Blonde changing its name to Marlo The Label?
As the brand has evolved, we felt it was time for a name that better reflects who we are today and where we’re heading. Marlo represents our growth, while staying true to the heart of the brand you know and love.
Is Marlo The Label a new brand?
No. This is the same brand, team, and designers — only the name is changing.
Will the clothing or quality change?
No. Our designs, fabrics, production partners, and attention to detail remain exactly the same.
Why might my order still say Barefoot Blonde?
During the transition, some pieces may still carry our original Barefoot Blonde label. Rather than discarding existing labels, we’re using them as part of a conscious, waste-reducing approach.
Are ownership and operations the same?
Yes. Marlo The Label is owned and operated by the same team.
Where are your garments made?
Our garments are produced across Bali, Indonesia, China, and India, with the majority made in Bali. We work closely with trusted, family-owned factories that uphold strong ethical standards.
Will my account, orders, or gift cards still work?
Yes. All customer accounts, order history, gift cards, and store credits remain valid.
Will your website and socials change?
You’ll start seeing Marlo The Label across our website, emails, and social platforms. During the transition, both names may appear - you’re always in the right place.
If you have any questions, our customer care team is always happy to help.
Thank you for being part of this next chapter with us.